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Marketing Tools

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These are flyers and postcards that can be created for you to promote Keller Mortgage.

This landing page can be created using your Listings to Leads account – and then shared to Facebook to get FREE LEADS!

This custom page can be added to your Keller Williams website.

Scripts

Listing Commission Objection Seller: Since we’ll be selling our home with you and buying another home, will you reduce your commission on the sale? What I hear you saying is that putting down the most money on your future home is the most important to you, is that correct? Great! Let me tell you how I can save you even more than what you’re asking. If we reduce my commission on the selling side, you’ll save $2,000 on your $200,000 sale. However, if you’re open to utilizing a lender that Keller Williams partners with, Keller Mortgage, I can show you how you can save over $5,000 on your purchase of a $300,000 home. I am able to offer this product to you, specifically because of my partnership with Keller Williams. I can also offer it to the buyers for your home – saving them thousands of dollars and giving them no reason to ask you for closing cost assistance! Keller Mortgage has been in business for 20 years, under a previous name, but with plenty of experience. Their Keller Williams client exclusive offer is what we call a “Zero Plus” loan. When you partner with a Keller Williams agent or offer on Keller Williams listing, you’re eligible to take advantage of this program. Keller Mortgage does not charge an origination fee, underwriter fee, processor fee, transaction fees, rate lock fee, etc! And for loans greater than $150,000 they also give a $1,000 credit back at closing, which will cover the cost of your Appraisal and Inspection. On top of all that they offer very competitive rates and order the appraisal day 1. If you don’t close, you don’t pay for the appraisal. How can they do this and still offer low rates? Unlike most loan companies like Quicken Loans or Rocket Mortgage, who pay Millions of dollars a year to advertising, Keller Mortgage doesn’t spend a dime. You will only hear about them through Keller Williams Agents. That puts the thousands of dollars per transaction back in the pocket of you, the buyer! I take this job of selling your home and helping you purchase your next very serious. I work tirelessly to always bring you the best opportunities, while getting your home sold in the least amount of time for the most amount of money. Let’s sign the agreement so you can put me to work!
Open House Script Have you heard about Keller Mortgage yet? Great! Keller Williams partners with a mortgage company that has been around for 20 years. They offer what we call a “Zero Plus” loan. When you partner with a Keller Williams agent or offer on Keller Williams listing, you’re eligible to take advantage of this program. Keller Mortgage does not charge an origination fee, underwriter fee, processor fee, transaction fees, rate lock fee, etc! And for loans greater than $150,000 they also give a $1,000 credit back at closing, which will cover the cost of your Appraisal and Inspection. On top of all that they offer very competitive rates and order the appraisal day 1. If you don’t close, you don’t pay for the appraisal. How can they do this and still offer low rates? Unlike most loan companies like Quicken Loans or Rocket Mortgage, who pay Millions of dollars a year to advertising, Keller Mortgage doesn’t spend a dime. You will only hear about them through Keller Williams Agents. That puts the thousands of dollars per transaction back in the pocket of you, the buyer!
Buyers Who Already Have a Lender I’m so glad that you understand the importance of getting pre-qualified. Once we execute a contract, we always recommend checking the rates and fees from a couple of lenders. Let me put you in contact with someone at Keller Mortgage. I think you may be surprised at the thousands of dollars that you’re overpaying with a traditional lender! Keller Mortgage does not charge an origination fee, underwriter fee, processor fee, transaction fees, rate lock fee, etc! And for loans greater than $150,000 they also give a $1,000 credit back at closing, which will cover the cost of your Appraisal and Inspection. On top of all that they offer very competitive rates and order the appraisal day 1. If you don’t close, you don’t pay for the appraisal. It’s worth a shot, right?
Touching Previous Clients Hi Mr/Mrs Past Client, I just heard about this great partnership that Keller Williams has made with Keller Mortgage. It’s exclusively for our current or previous clients. I know that when you purchased your home at 123 Main Street, you locked 4.25% interest. I think Keller Mortgage might be able to get you a better rate than that if you’re open to re-finance. And what’s great, is that with no lender fees, if they can beat your rate, you’ll start saving money on your monthly payment instantly, with very little cost out of pocket! Keller Mortgage does not charge an origination fee, underwriter fee, processor fee, transaction fees, rate lock fee, etc! And for loans greater than $150,000 they also give a $1,000 credit back at closing, which will cover the cost of your Appraisal and Inspection. On top of all that they offer very competitive rates and order the appraisal day 1. If you don’t close, you don’t pay for the appraisal. I heard about this great opportunity and instantly thought of you! Would you be interested in talking to a representative there? As always, do you know anyone else who may be looking to buy, sell, or invest in Real Estate that our team could help save thousands?